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Belching out the devil: global adventures with coca-cola

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Thomas, Mark

Ebury Press - London

2009

XVIII, 364 p.

beverage industry ; child labour ; corporate social responsibility ; toxic substances ; unsafe practices ; workers rights

USA

Business economics

English

Bibliogr.

978-0091927042

03.04-56080

"Coca-Cola and its logo are everywhere. In our homes, our workplaces, even our schools. It is a company that sponsors the Olympics, backs US presidents and even re-brands Santa Claus. A truly universal product, it has even been served in space.
From Istanbul to Mexico City, Mark travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't mention. Child labourers in the sugar cane fields of El Salvador. Indian workers exposed to toxic chemicals. Colombian union leaders falsely accused of terrorism and jailed alongside the paramilitaries who want to kill them. And many more..."

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