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The human cost of DeepSeek

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Article

Casilli, Antonio A. ; Le Bonniec, Thomas ; Posada, Julian

Telecom Paris - Polytechnic Institute of Paris

2025

1-10

artificial intelligence ; digital economy ; sociology ; working conditions

China

Technology

https://ip-paris.hal.science/hal-04952735v1

English

"China's AI sensation DeepSeek claims to match ChatGPT's capabilities for just 1% of the cost and a fraction of its energy consumption, marketing itself as an open-source alternative to US tech giants. Debates that focus on its technical prowess overlook a crucial factor in its success: government-subsidized data labor. Recent Chinese policies have aimed at creating sprawling data-annotation hubs in 'tier 3' cities, offering tax breaks and financial incentives to companies to sustain a vast workforce of low-wage data labelers. DeepSeek portrays these workers as expert researchers-even suggesting the CEO himself labels data-and claims a team of just 32 annotators. However, this version of events clashes with documented evidence and casts doubt on the startup's marketing narrative and technological claims. Similar to how ChatGPT's ambitious AGI prophecies were undermined by revelations of widespread human annotation networks, DeepSeek's miraculous cost and efficiency metrics may conceal less comfortable realities yet to be fully appreciated."

Digital



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