"The state of management and managers of large enterprises in Serbia is not satisfactory, both in terms of an understanding of their essence and of their position, role and importance in economic and social life. Management is largely bureaucratic and politicised. Morally speaking, it is at a very low level, considering that managers are mainly placed in key managerial positions on the basis of their political affiliation and, in order to prove their loyalty, they must fulfil extremely unfair and inhumane requirements which brutalises their approach to subordinates. The authors review some of the shortcomings of Serbian managers in public companies which include: insufficient knowledge of finance and accounting; lack of computer skills; lack of communications skills; and an inadequate level of general knowledge. The article concludes by pointing to the response to crisis being the cutting of expenditure; in Serbia, the reverse is necessary if enterprise managers are to achieve the role they are called on to adopt in levering the Serbia economy out of crisis. "

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