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Labourline
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Labourline
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Documents Peng, Michael W. 2 results

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Business strategies in transition economies Peng, Michael W. | 2000

Book

03.04-63844

London

"This book probes into the workings of business strategies in former socialist countries in East Asia, Central and Eastern Europe and the newly independent states of the former Soviet Union, which are collectively called `transition economies'. It provides a rich and in-depth understanding of fundamental, strategic issues confronted by domestic and foreign firms competing in these newly developed markets."

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Global business Peng, Michael W. | 2011

Book

03.02-63849

Mason

"The book combines an inviting, conversational style with the latest scholarly research and examples throughout every chapter that reflects the recent global developments, including the impact of the 2008-2009 global economic crisis. This edition's comprehensive set of cases from Mike Peng and other respected international experts examines how companies throughout the world, including Brazil's Embraer, China's Hauwei, and India's Tata Motors, have expanded globally. All-new video cases, world maps that connect geography to business decisions, and unique global debate sections that draw students into cutting-edge discussions help you teach students to think independently and view business challenges from a truly global perspective."
"The book combines an inviting, conversational style with the latest scholarly research and examples throughout every chapter that reflects the recent global developments, including the impact of the 2008-2009 global economic crisis. This edition's comprehensive set of cases from Mike Peng and other respected international experts examines how companies throughout the world, including Brazil's Embraer, China's Hauwei, and India's Tata Motors, ...

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